Social Media Daily News Roundup 08.08.18

Here is all the Social Media news you need to know for the day ahead. Results from buffer research that analysed 43 million posts from 20,000 companies. SnapChat users shrink but revenue climbs 44%. How to leverage ITGV. Twitter CEO explains decision on Infowars. LinkedIn tweaks and Google stalking your face! 

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they analyse more than 43 million posts from the top 20,000 brands on Facebook

 

Facebook

 

Facebook to stream weekly games from La Liga and Serie A for free

European football fans in the UK will be able to stream one game per week for free after the new rightsholder, Eleven Sports, reached a broadcast agreement with social network

Twitter

Twitter Attempts To Stamp Out Bullying By Paying Professors

As part of the social media giant’s plan to end the toxic culture of abuse by users, Twitter is using college professors to audit its platform. (Forbes)

 

Twitter CEO Jack Dorsey defends failure to ban Alex Jones

Jack Dorsey refuses to follow Apple, Facebook and YouTube in banning Jones, saying he will be guided by principles rather than pressur (guardian)

LinkedIn

LinkedIn Tweaked Its Experience Section to Group All Positions at the Same Workplace

Profile viewers can see multiple roles without the rest of the work history dropping down (Adweek)

IGTV

How Instagram Influencers Can Leverage Long-Form Video

A great article from Forbes highlighting how influencers can leverage long-form video content, we think a lot of the lessons here can be applied to clients and brands. 

Snapchat

Watch six experts debate the future of Snap 


A CNBC feature looking at the future of SnapChat, 

Snap users drop for first time, but revenue climbs

Snap saw its first drop in daily users during the second quarter, a slip the company attributed to a rocky app redesign. Still, its revenue climbed 44% year-over-year. (CNN)

Google

Inside Google’s plan to stalk your social media accounts

Google, once again, is excited about social media. But not in the ways you might think; this isn’t about another in a failed string of chat apps, or the knockout success that never was in Google Plus (TNW)

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SOCIAL MEDIA MARKETING IS EASY, RIGHT? JUST THROW UP A FEW TWEETS, SHARE A MEME OR TWO AND CALL IT DAY, RIGHT? IF ONLY IT WERE THAT EASY. HERE, WE’RE GOING TO LOOK AT THE UPS AND DOWNS IN A DAY IN THE LIFE OF A SOCIAL MEDIA MARKETER

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Stuart Hall