Webinar calendar
How EGC is changing the Game in Influencer Marketing
1st September at 2 PM BST
In the last few years, EGC or ‘employee-generated content’ has become an integral part of many social media strategies. In this webinar, Battenhall senior consultant for innovation Nicole Mezzasalma and senior account manager George Brett share how you can implement it successfully, and which brands have cracked the code when it comes to EGC.
Behind the Business Case for Influencer Marketing
11th September at 11 AM BST
For senior marketers, the challenge isn’t whether influencer marketing works; it’s proving its value to leadership and securing long-term investment. In this panel, leaders from Creative Cupid, Kudos Narrative, Wix and Semrush share how they build robust business cases, measure impact beyond vanity metrics, and spot the pitfalls that often derail campaigns.
Bringing Culture to Life
How we drive Engagement at Mercedes-Benz.io through Social Media
24th September at 2 PM BST
Discover how Mercedes-Benz.io uses social media to bring company culture, values, and people to the forefront. Patricia Fernandes will share campaigns that celebrate employees, spark engagement, and build an authentic employer brand.
You’ll walk away with practical ideas on using social to connect teams, inspire participation, and strengthen company identity in a digital-first world.