Social Media News Roundup 2.10.18

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WhatsApp to start filling up with ads just like Facebook

The founder of WhatsApp has revealed that he left the Facebook-owned messaging platform over plans to introduce targeted ads to its 1.5 billion users. Brian Acton, who left the company in September 2017, said that Facebook boss Mark Zuckerberg planned to monetise WhatsApp by showing targeted ads in the app's Status feature. (Independent)

Will Facebook be fined after hack attack?

Following the revelation that up to 50 million Facebook accounts may have been accessed in an attack due to a weakness in the platform's code, many questions remain about the breach. (BBC)

Facebook names its new head of Instagram

Facebook on Monday announced Adam Mosseri will take over as the head of Instagram following the sudden resignations of co-founders Kevin Systrom and Mike Krieger last week. (CNBC)

M&C Saatchi, Love, Bonito & Kepios on how to use LinkedIn for connections and business

LinkedIn published its 2018 Power Profiles list in Singapore in August, with its Marketing Power Profiles list consisting of marketers from both traditional and disruptive businesses. (The Drum)

Now you can buy movie tickets or book a vacation right from a YouTube ad

The Google-owned video platform today announced a brand-new video advertising option that will allow users to buy or download what the ad is advertising — straight from the ad itself. (Mashable)

YouTube's miniplayer arrives to keep you watching while browsing

In March, YouTube began testing two video multi-tasking desktop features that served the same function: to help you browse while watching. It was clear then that a miniplayer was on the way. (Engaget)

Psst, Pinterest is quietly growing into a digital ad giant

For years, Pinterest has been the almost-forgotten social network. Sure, people know what it is, but it hasn’t scaled at the same pace of services like Facebook and Instagram. But the company is seeing some real signs of growth–and many believe an IPO is on the horizon. (Fast Company)






Stuart Hall