Social Media Daily News Roundup 21.03.19
Today’s social media news rounded up in one place so you don’t have to go anywhere else.
🍳Facebook is adding quoted replies to Messenger conversations
🍳LinkedIn Launches Lookalike Audiences At Last
🍳Stadia is about the future of YouTube, not gaming
🍳LinkedIn Launches its 'Marketing Buzzwords Bracket' Ahead of March Madness
Facebook is updating Messenger today with a new feature: the ability to quote and reply to specific messages in a conversation, making it easier to keep track of things (especially in larger group chats), as reported by VentureBeat.
LinkedIn is rolling out lookalike audiences following a beta testing period that began late last year, the company said Wednesday.
Advertisers could already create matched audiences – basically, LinkedIn’s answer to custom audiences – built from a list of target contacts or accounts.
Yesterday, Google announced plans for a new game-streaming service called Stadia. Besides the logo, the controller, and a single game — Doom Eternal — the announcement left us with more questions than answers. Primary in my mind has been the query of why Google needs to be in the gaming business at all. Isn’t it enough to dominate web search, ads, and browsers, smartphone operating systems, and maps? What part of our lives does Google not want to know about? And then it dawned on me that we might be looking at it from the wrong perspective: what if Stadia isn’t a case of Google aggressively entering a new business sphere, but rather a defensive one to protect its existing kingdom?
Hey, have you had enough of every other guru telling you how to growth-hack and synergize your way into actionable, scalable and authentic marketing process?
If that sentence triggered your cringe reflex, then this new bracket from LinkedIn is for you. Getting into the spirit of the NCAA 'March Madness' basketball tournament, LinkedIn has launched its inaugural 'Marketing Madness: Buzzword Beaters' bracket, which pits the most overused industry buzzwords against each other in a fight for ultimate buzz term supremacy.