Social Media Daily News Roundup 30.07.19

Today’s social media news, rounded up in one place so you don’t have to go anywhere else. 

🙌  Instagram is testing a new listing of stories mentions to notify users

🙌  Facebook's fact-checking process is too opaque to know if it's working

🙌  Sites could be liable for helping Facebook secretly track your web browsing, says EU court

🙌  LinkedIn provides new tips on choosing ad campaign objectives

SMN Header (7).png

Instagram is testing a new listing of stories mentions to notify users - Social Media Today 

Given the rise of Instagram Stories, it's no surprise to see that Instagram is now looking to add new notification tools and options to help boost user engagement, and to ensure that people are aware of relevant mentions.

The latest tool on this front comes in the form of a new 'Stories About You' listing, which is reportedly being tested in the app.

Spotted by reverse engineering expert Jane Manchun Wong, the new section would list all the Stories in which a user has been @mentioned or tagged by the Story creator, separating these notifications from your general notifications stream.

Facebook's fact-checking process is too opaque to know if it's working - New Scientist 

Facebook is attempting to stop the spread of fake news on its site, but it needs to ramp up it’s efforts and be more transparent about if it’s working. That’s the conclusion of a report released by UK fact-checking charity Full Fact on Tuesday, detailing the first six months of a partnership with Facebook.

Full Fact is one of 50 fact-checking firms working with Facebook to review and debunk false content on the site. The tech giant first began partnering with fact-checkers in the US in December 2016, after criticism about its failure to stem the spread of fake news in the lead-up to the presidential election.

Sites could be liable for helping Facebook secretly track your web browsing, says EU court - The Verge 

The European Union’s top court says website owners could face legal risk over Facebook’s ubiquitous “Like” buttons. The Court of Justice of the European Union ruled today that site owners could be held liable for transmitting data to Facebook without users’ consent — which appears to be exactly what happens when users visit a site with a Like button, whether or not they click it.

LinkedIn provides new tips on choosing ad campaign objectives - Social Media Today 

Late last year, LinkedIn began initial testing of its objective-based advertising approach, which has been gradually rolling out to all businesses over the last few months.

The update aims to make it easier for advertisers to select the right targeting options to maximise their on-platform ad campaigns - as explained by LinkedIn:

"Objective-based marketing is a complete reconfiguration of Campaign Manager, designed to keep your business objectives front-and-center at every step of the way."

Jade Halstead