Social Media News Roundup 2.11.18

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What Facebook, Twitter and Snap's Earnings Say About Social Media Usage

All three companies reported seeing user growth pressures in North America for popular services. (The Street)

Facebook growth slows as Zuckerberg says developed countries are saturated

Company announces 33% revenue growth over last year as CEO reports more than 2bn daily users (Guardian)

Twitter Is Testing Toggling Between Latest Tweets, Top Tweets With Some iOS Users

The social network updated its ‘Show the best tweets first’ setting in September (Ad Week)

Instagram’s next cash cow: instant Promote ads for Stories

Instagram hopes dollars from the long-tail of small businesses and social media stars can help it pull its weight in the Facebook family. A new ad type called “Promote” for Stories allows Instagram business pages to show their ephemeral slideshows to more users without doing much work. (TechCrunch)

Shazam, Instagram Partner On New Stories Functionality

Shazam is the latest partner in Instagram’s continued push into music. Today, the Apple-owned song-identification app announced a new partnership with Instagram that will allow its users to share Shazams onto their Insta stories. (Billboard)

You can now share IGTV videos to your Instagram Story

Instagram announced a new feature today that lets you share IGTV videos to your Instagram Story. Tapping the paper airplane icon will open ... (The Verge)

Snapchat’s Evan Spiegel Says Instagram ‘Feels Terrible’ to Users

“What people are experiencing on Instagram is, they don’t feel good about themselves. It feels terrible, they have to compete for popularity,” Spiegel says at DealBook conference (The Wrap)

Stuart Hall